Welcome to the Sandler blog, where Sandler Trainers offer insight and advice on sales, leadership and management. We invite you to comment on our posts and to pass them on to your colleagues.

23 Tips For Building A Powerful Personal Brand On LinkedIn

December 10th, 2014
Personal branding arrow with a background of colored directional arrows.

Getting the most out of LinkedIn can be a difficult endeavor. To help you succeed in building an informative and powerful profile, we have compiled a list of the 23 most important personal branding tips to use on this social networking website. Follow these helpful rules to stay relevant and create a lasting impression on[...] Read More

5 Reasons Why Leadership Isn’t Just for Leaders Anymore

December 5th, 2014
Teamwork outline with chalk shows ways to work together, manage conflict, and come up with great ideas.

The traditional corporate structure in the workplace is ready for a change. With Millennials entering the workforce, there is a resounding call for a structural shakeup. These young professionals have a lot to say and they want to have their voices heard. Successful companies are noticing this. Instead of paying attention to only GPA’s, they[...] Read More

Why Having A Strong Personal Brand Is No Longer An Option

December 5th, 2014
Businessman shakes hand with a client.

As a salesperson, here is something you probably already know: people don’t feel a strong connection with companies. So in this day and age, having a personal brand is no longer an option; it is a requirement. If people do not see you as a relatable individual and instead starting viewing you as simply the voice[...] Read More

5 New Sales Prospecting Rules to Live By in the Social Selling Era

December 4th, 2014
This image shows a hand drawn sketch of a social media marketing plan and development.

The explosion of social media has created lots of new opportunities for your company when it comes to sales prospecting. Utilizing the tools available to you can expand your business and be a source of continuous lead generation. Or it can cause a very embarrassing publicity nightmare. Here are five rules you should follow to[...] Read More

5 Ways Millennials Will Make Great Managers

November 5th, 2014
Image representative of Generation Y's connection to internet and technology.

In the past ten years, Millennials have been entering the workplace more than ever. While some may still view Generation Y as overeager interns, these developing leaders are becoming the future of successful business. And while it is easy to view a younger generation as lacking in knowledge and experience, the truth is Millennials have[...] Read More

How to Coach the Millennials on Your Sales Team

November 3rd, 2014

Many seasoned sales managers today are facing a common challenge: how to lead, motivate, and inspire young Millennials on their sales teams. This generation, which will make up roughly 50 percent of the U.S. workforce in 2020 and 75 percent of the workforce in 2030, has already garnered a reputation for being difficult to manage[...] Read More

4 Lessons Learned from Taking the Coach Mentality over the Manager Mentality

October 20th, 2014
Businessman taking notes while getting explanation by colleague

Understanding when to take a coaching approach over a managing mentality can make a huge difference in your effectiveness as a leader. To be an effective leader you need to master both leadership styles; the key is to know when to wear which hat. When you’re managing, you’re often organizing a project, providing instructions, outlining[...] Read More

5 Ways To Help Prospects Determine The Break-Even Point

October 17th, 2014
save spend

Most successful business owners are pretty sharp. When you offer them an idea or service that will save them money, they will immediately consider a couple decisions: First, the business owner may decide if you’re “speaking the truth”. This is easy.  If you can demonstrate cost savings and/or revenue growth, it will make sense for[...] Read More