Evan Polin

Evan Polin, President of The Training Resource Group, Inc., an authorized Sandler Training center, joined the firm in 2001 and brings a wealth of training and coaching experience to the firm. His background in the mental health field has helped his clients make a permanent change in their behavior. Evan is a certified Sandler trainer and the co-author of the book, Selling Professional Services The Sandler Way.

You Got the Lead. Now What?

By Evan Polin / February 8, 2018

Every salesperson dreams of getting good leads. But what are you supposed to do when you get one? Let’s assume Marketing has gone to the trouble of generating a hot lead for you. Now it’s your job to treat that lead with the respect it deserves, by maximizing the possibility of turning it into a…

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