Rob Fishman possesses a varied business and management background gained over 35 years in the fields of retail, the performing arts, consulting, and training. He has helped firms large and small, in more than 50 industries, to significantly improve their sales and business results through Sandler’s unique process of reinforcement training and attitudinal and behavioral change. Rob is the author of the Sandler book, Retail Success in an Online World. Before becoming a partner of Legend Development Services, Inc., an authorized Sandler training center, Rob was the president of a successful retail jewelry firm based in New York.
Congratulations. You’ve put in all kinds of hard work, and you’ve finally created a great e-commerce offering.Read More
[Soundview Magazine] The upscale retailers I call “champions” – those who position themselves for success in a brutally competitive market – distinguish themselves by setting up a powerful long-term engagement strategy. They give customers plenty of reasons to keep coming back.Read More
The real question here is how an effective retail salesperson can have better conversations while reducing pressure. How do we make that happen in retail?Read More
[School for Startups] Rob Fishman is an experienced Sandler trainer who plays an important role in Sandler’s worldwide organization. He currently heads a Sandler Training Center on Long Island, New York. As an experienced business owner, Rob brings a lot of real world lessons learned to his training, coaching & consulting.Read More
[HR.com] Do you consistently create a “judgment-free” zone in your initial contacts with prospective buyers? Don’t be embarrassed if the answer is “no.” It takes some practice. My parents often said, “You cannot, a second time, make a good first impression.” These wise words are worth bearing in mind for two reasons: we only…Read More
Retail champions, the subject of my book RETAIL SUCCESS IN AN ONLINE WORLD, outlines not only how to connect with customers face-to-face but also a long-term engagement strategy for after the customer leaves the store. Such a strategy begins with an effective dialogue allowing the customer to opt in to a mailing list, using MailChimp…Read More