Sandler Blog

Stay up to date with valuable insights and advice from our expert trainers.

Three Ways Sales Leaders Can Develop a Powerful Sales Strategy in a Digital Environment

By Dave Mattson / April 30, 2021

There’s been a lively debate among sales leaders in recent years and it centers on a big question: Has the digital selling environment we are all now operating in brought about a fundamental change in what it means to be a professional salesperson?

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Using the Infield Shift with DISC

By Brian Jackson / April 30, 2021

It’s baseball season, and here in Southern California, we have high hopes for our teams this season.

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ACTivation Nation – The New Era of Virtual Digital Sales Motion [PODCAST]

By Matt Benelli / April 22, 2021

Anneke Seley was trained by Oracle’s Larry Ellison, welcomed SalesForce’s Mark Benioff to the business world, and consulted for Steve Jobs. She’s been on the cutting edge of “modern selling’ for her entire career – one that started when she graduated from Stanford and joined Oracle as employee #12. Fast – forward to today, Anneke…

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Handling the “Best and Final Offer” Gambit

By Clint Babcock / April 22, 2021

“Please just send me a better proposal, and when you do, give me your bottom line. I don’t have time to go back and forth. Just get me your best number.”

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Consider the Context Before Using a Technique from Training

By Hamish Knox / March 5, 2021

George Carlin did a bit once about words that included the phrase, “it’s the context that makes them good or bad.” The bit *hasn’t* aged well, but his words are prescient when it comes to techniques learned in training.

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Leveraging Video to Make the Sale

By Mike Montague / March 5, 2021

Video conference calls are now an integral part of many sales processes. That’s one legacy of the pandemic era that seems likely to be with us for a while. With that shift in mind, here are five videoconferencing best practices we see market leaders using to move the sales cycle forward.

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How to Succeed at Video Selling [PODCAST]

By Sandler Training / February 22, 2021

Mike Montague interviews Rachel Shi, Senior Manager of Partnerships at Vidyard, on How to Succeed at Video Selling.

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Four Ways to Maintain the Human Element of the Sales Process

By Mike Montague / February 12, 2021

You don’t need us to tell you that we’re all working from a distance these days. Thanks to COVID, professional salespeople are, for the most part, not seeing buyers in person.

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How to Succeed at Neuro-Selling [PODCAST]

By Sandler Training / February 1, 2021

Mike Montague interviews James Abraham on How to Succeed at Neuro Selling.

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Listening Well: The Key To Providing A Premier Customer Experience At Every Touch Point

By Anne MacKeigan / January 22, 2021

Remember the childhood game of whispering a phrase to someone and asking them to pass it on? By the time it reached the fourth or fifth person, the meaning of the original phrase was lost! Then, it amused us; in customer care, it can be costly.

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