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sales coaching

Sales Leader or Sales Coordinator - Sandler on Forbes.com

Read on Forbes.com why many sales leaders fall into an unhealthy pattern of sales coordination instead of focusing on sales leadership strategies, and how you can get back to center for success.

Read Time: 5 Minutes

REINFORCEMENT: THE KEY TO LEADERSHIP IN SALES COACHING 

One of the things I talk about often with sales leaders who are eager to maximize their team’s performance is the principle of reinforcement. All too often, we think of training for salespeople as a one-and-done initiative, as something we can check off a list once the "training" event is over and consider finished. Actually, the training we have invested in is next to worthless if it is not reinforced over time, incorporated as a personal priority, and made an ongoing topic for discussion within a personalized sales coaching plan. Reinforcement is thus one of the neglected secrets of effective sales leadership.

Read Time: 2 Minutes 

How to Succeed at Trials and Demos

Trials and demos can be an important part of your sales cycle, especially in the enterprise space. Another term for a trial or demo, is the “Monkey’s Paw,” which is a small version of your larger service or a consulting project. A successful Monkey’s Paw has three components, which are similar to a successful trial.

Read Time: 7 Minutes

Five Things to Cover During One-on-One Sales Meetings

Many managers are surprised to hear us suggest that it’s important to meet one-on-one with every salesperson on staff at least every other week. Some even say it’s impossible! But it’s not. If you keep the meetings brief  ... if you think of these interactions as check-ins rather than as opportunities to “fix” people …

Read Time: 4 Minutes

Coaching Individual Salespeople, w/ Mike Montague & Suzie Andrews

Coaching Individual Salespeople with Suzie Andrews: Suzie Andrews, Sandler Trainer, and Mike Montague, VP of Online Learning, take your questions about coaching salespeople live on Facebook.

Watch Time: 56 Minutes

One Reason Sales Leaders Fail as Coaches

There is much research proving that proper sales coaching can lift your sales 20% or more. Not only does coaching increase revenues, it also builds a culture of self-sufficiency, growth, and retention.

Read Time: 4 Minutes

how to succeed at coaching for new managers

Jim Marshall, a long-time Sandler trainer from Florida, joins the podcast to talk about how first-time managers can be successful at coaching their direct reports. Learn the attitudes, behaviors, and techniques of great leaders, and learn how to incorporate them into your new management position. 

Why Invest in Success Coaching?

Sales coaching is a formal process that uses one-on-one meetings to help salespeople achieve new levels of success by discovering hidden issues that inhibit their performance. Contrary to popular belief and practice, effective sales coaching is not “showing them how to do it.”

When You Lose an Account

You and your team worked hard to land a new account and the prospect went with someone else. What now? If you’re at a loss for what to do next, below are five actionable items that you can implement with your team.

Sales coaching

As a sales coach, you need to benchmark the performance of each behavior to determine whether they are performed at acceptable levels or not. It is important to utilize a scale rating behavior with a 1 to 10 performance rating. This scale will allow you develop standards not only for each individual but across your team.