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DISC behavioral styles

The DISC model is based on your behavior. It clarifies how you prefer to do things based on two factors. Are you more extroverted or introverted? And, are you more people or task oriented? Based on those preferences, you end up with four possible behavioral styles.

Now what?

As business leader, you want to build your organization, which requires that you make judgment calls about the best possible candidates for various positions. While fantastic hires are wonderful assets that help to grow your organization, bad hires can drag it down, costing the company unnecessary money and potentially eroding the brand.

Referral

Referrals and introductions should be central to building a quality pipeline for our business. In my research, most of us are leaving up to 75% of the available referrals and introductions on the table. Most of us get referrals and introductions even if we do not ask! However, having a well-thought process and goals for pursuing them can dramatically increase our referral business. 

Offering constructive criticism successfully

As a leader, one of your most important roles within an organization is providing guidance to other members of the company. It is common for leaders to encounter situations in which they have to provide an employee with constructive criticism. Providing this type of guidance can be a challenge, however, as it is important to find a way to communicate your intentions without causing people to feel defensive or sparking resentment.

Sourcing sales candidates

If you’re not getting enough of the right candidates, then you must put the right behavior in place to source “passive” candidates. It’s not enough to just place a job ad and sit back. The fact that they are not explicitly seeking your opportunity presents a bit of a challenge; you have to approach them differently than you would an active candidate.

According to Entrepreneur, we receive 193.3 billion emails every day. On average, that means each person's inbox is hit by about 120 emails a day – with some people receiving less and some receiving many more. Breaking through to your target audience when you're up against such odds can be tough. Even with all the inbox competition, email marketing can be quite lucrative when handled correctly.

Customer service

Customer service is an interesting aspect of any business. Whether you call it inside sales or customer care, your frontline employee may have the most difficult job in the company. Have you ever cringed when listening to one of your frontline people on the phone? Do you find your staff to be too strict with the policies or too loose?

Business people meditating

A study conducted by Captivate Network found that, during the summer months, employees were 45% more distracted than other times of the year. Additionally, the study revealed that productivity in the workplace drops 20% in the summer months. When the entire group is affected by the summertime blues, it can be challenging to keep them motivated and focused on workplace goals.

The Sales Coach's Playbook

There is no one-size-fits-all sales coaching model. There are only approaches that have been shown to be successful in particular situations. Acting as a coach, the manager must identify each salesperson’s personal “success code” – and use that code to unlock the salesperson’s potential for success.

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