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Sandler training is applied by 30,000+ sales professionals from top enterprises every year.

Sandler training is applied by 30,000+ sales professionals from top enterprises every year.
Sandler empowers Gong to lead with influence in customer conversations using a best-in-class buying methodology.
Sandler training is applied by 30,000+ sales professionals from top enterprises every year.
Sandler selling system improves the sales conversion rate of TDIndustries to 50% in less than 3 years.
Sandler Selling System Flywheel
The Sandler Selling System is a seven-step system that puts you, the salesperson, in control of the discovery process. It's a low-pressure, consultative selling approach that empowers you to:
  • Build Trust and Set Clear Expectations:

    Building rapport and setting ground rules upfront creates a comfortable environment for open communication, ensuring both parties understand the sales process
  • Focus on the Prospect's Needs:

    Before jumping down to solutions, uncover the prospect's specific problems (pain points) and the impact these have on their business
  • Navigate the Decision-Making Journey:

    Map out the "who, when, what, where, why and how" of the prospect's buying process. This helps tailor the sales approach, identify key decision-markers, and establish a timeline.

WHAT OUR CLIENTS SAY

Sandler is a tried and true methodology across any industry. I’ve used them four times at four companies and I’ve trained over 1,000 people.

Karl Watson,
CEO, Forterra
Karl Watson giving a testimonial

WHAT OUR CLIENTS SAY

Companies are realizing that they have to be better. They have to invest in their people if they’re going to have exponential growth.
Dan & Lisa Nausley,
Chattanooga, TN
Dan and Lisa Nausley giving a testimonial

WHAT OUR CLIENTS SAY

We trained 150 people. We wouldn’t be where we are in terms of where we are for staff, growth and positive culture without Sandler. My life is easier as a CEO.

Mark Cook,
CEO and Owner, Central States Industrial - CSI
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Mark Cook giving a testimonial

WHAT OUR CLIENTS SAY

Sandler operates around the world. The same Sandler rules apply and work no matter what part of the world you are from.

Shaun Thomson,
United Kingdom
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Shaun Thomson giving a testimonial

Our Achievements

30 K+

people trained per year

500 K~

hours of training around the globe each year

50 %

more salespeople hit quotas than those without Sandler

88 %

salespeople said their sales strategy improved

96 %

of clients polled would recommend Sandler

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