CEO & President, Sandler Training
David H. Mattson
Under his leadership, Sandler has grown to over 250 offices in 32 countries and become a perennial award-winning leader in training and development.
He has written or contributed to many powerful sales and leadership books, including two Amazon and Wall Street Journal bestsellers.
Mattson started as a participant in Sandler’s training in the 1980s and was hired by David Sandler, eventually working his way up to CEO in 2007.
Dave Mattson is recognized as one of the world’s leading experts in sales and leadership, contributing to books, blogs, podcasts, conferences, roundtables, and research around the globe. He is a powerful writer and engaging keynote speaker
A Track Record Of Leadership And Success.
Dave Mattson has a 30+ year history of success with the Sandler organization.
Named CEO by David Sandler’s heirs in 2007, Mattson has led dynamic company growth with a specific focus in global accounts, international operations, and digital technologies. He has launched numerous products and platforms, including the very successful Sandler Online LMS in 2010 and the revolutionary new program, Leadership for Organizational Excellence, in 2018.
Another two years later, Mattson was promoted again to expand the Sandler brand. He secured large corporate partnerships, and in 2001, he leveraged technology to create and launch a digital library of training materials that quickly became our most profitable revenue stream, increasing earnings by 65%.
Two years later, he was promoted to expand direct sales operations to serve large, global accounts, where he quickly doubled company revenues and transforming the organization.
In 1988, he was hired by David Sandler to develop programs which would accelerate the success of Sandler’s franchise operations and increase retention.
Mattson began his Sandler career in a sales position, selling local training in Connecticut, where he caught the attention of David Sandler, our founder.
Mattson started where most of us do with Sandler, in the classroom. A self-avowed introvert, who is now highly successful in sales and in front of large audiences, Mattson says he is proof that Sandler works.
Online Learning Platform
As a key component of his positioning strategy, Dave Mattson has focused on digital technologies in his e-strategy, including an on-demand digital library.
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