Our Story

The world’s most successful sales system, combined with the #1 ranked training franchise.

Our Founder's Philosophy

At Sandler, we pride ourselves in practicing what we preach and living the core values defined by our founder, David Sandler, which have led to 50+ years of success.

From then till now...

Who We Are Now

Being in the right place and the right time can make all the difference in sales. We can serve more places, 250+ locations in 30+ countries and 15+ languages, than any other training organization in the world.

David H. Mattson, President and CEO

Mattson worked closely with Sandler in the early days of the organization and assumed leadership in 2007. Mattson is a 7-time best-selling author, sales and management thought leader and keynote speaker around the world. He has added numerous programs to Sandler's portfolio including Sandler Enterprise Selling, Leadership for Organizational Excellence, and Strategic Customer Care.

Dave Mattson - CEO and President

Franchisee Support

“The system, the process, the support, the depth of knowledge and understanding that not only the Corporate office has, but the franchisees have, make it real tough in my opinion to go into any other franchise and succeed at the level you can succeed at here. ” says Matt Neuberger.

Why Sandler Works!

Our training system is designed to create lasting performance improvement through reinforcement, a process designed to be ongoing to build on prior learning. Our business model around that training creates recurring revenue and additional income streams for you as the franchisee.

Sandler Overall Satisfaction Survey

Core Values

General Satisfaction


Training and Support

Franchisee Committee

Download our Discovery Brochure

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