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RECENT NEWS & EVENTS
[Advantages Magazine] With more than 260 million monthly active users, according to Hootsuite, LinkedIn is one of the most effective B2B engagement tools available to entrepreneurs. By following these strategies, distributors can tap into the social platform to connect with decision makers and business leaders and…
We’re all familiar with brainstorming and its many forms. The collaborative process of creatively solving problems is generally credited to Alex Osborn, a US advertising executive. His book, Applied Imagination, detailed the teaming approach that he used to win business with firms like GE, Chrysler and DuPont. He figured out that in dealing with the multitude of problems in such major accounts, a process could be a huge competitive advantage.
[HR.com] A sales team’s working culture is all-important … and a positive working culture lives or dies with the sales team’s talent acquisition model. Motivated, capable people are the single most important strategic resource for sales leaders, and by extension for the organizations they serve. Most…