Prospecting In The Digital Hybrid Age


[PR Newswire]

Salespeople live in a world where customers are increasingly reliant on digital communication tools, protective of their time and attention, and hard to reach voice-to-voice. In 21st CENTURY PROSPECTING: The Authoritative Playbook For New Business Development, published by, consultants John Rosso and Mark McGraw show how to harness digital resources to create opportunities to engage in a real-time conversation with prospects.