Sandler Enters Groundbreaking Partnership with AuctusIQ to Improve B2B Sales Performance
The partnership represents an industry first, by coupling sales training with a proven, AI-Enabled sales enhancement platform, to improve performance.
- Sandler announced the industry-first strategic partnership with AuctusIQ to expand its portfolio by offering a platform that is proven to improve B2B sales performance.
- AuctusIQ’s AI-powered sales assessment and performance software platform has helped accelerate and improve sales performance for B2B companies of all sizes.
- DealIQ, a proprietary offering by AuctusIQ, which helps sales makers better predict the evolving sales lifecycle to accelerate deal processes and improve close rates, is the first of three AuctusIQ offerings Sandler will introduce under the new partnership.
OWINGS MILLS, MD – March 10, 2023 — Sandler, the global leader in sales professional development and performance improvement, has announced a new partnership with AuctusIQ, a growth intelligence company, to expand its offerings by providing a sales performance platform specifically designed for business-to-business clients.
With this first-of-its-kind partnership for the sales training industry, Sandler can provide its clients with a machine-learning-enabled technology solution that scientifically accelerates sales results. The platform can also be seamlessly integrated into a traditional CRM system to provide more trustworthy forecasts. The strategic partnership represents another step in Sandler’s business transformation initiative to better reflect the evolving expectations of the modern buyer and seller.
“We are thrilled to partner with AuctusIQ to provide our clients with a cutting-edge sales performance platform that utilizes advanced sales analytics and machine learning to predict success, accelerate deal processes, and improve close rates,” said David Mattson, President and CEO of Sandler. “With AuctusIQ, we will deepen our client relationships by adding AI-powered predictability into their sales funnel and improving their overall sales performance beyond training.”
AuctusIQ is a new-to-market growth intelligence company that has developed a sales performance platform based on years of studying what differentiates the best salespeople from the rest, as well as examining how leaders turn that competitive advantage into growth. The platform was developed using decades of sales data collected by its predecessors, IBM and Kenexa, and is built on sales maker assessments and science acquired from these companies. AuctusIQ also provides a Deal Confidence Index for better forecasting revenue to the income statement.
Troy Kanter, Co-Founder & CEO of AuctusIQ, discussed the benefits of the partnership and the company’s mission to help sales organizations accelerate cost-effective growth.
“The best sales organizations think talent first, technology second. Our platform is designed to measure those who are selling – your reps, your managers, even your customers – and provide personalized sales coaching tied to every deal. By partnering with Sandler, we can accelerate the introduction of our sales performance platform and help B2B companies fully assess, support, and leverage their sales teams.”
While the market is brimming with various point solutions like Salesforce and other CRMs, these products are primarily focused on documenting and measuring the sales process. However, they fall short in terms of effectively evaluating, measuring, and providing data-backed insights to help boost conversion rates. AuctusIQ offers a highly intuitive interface that can seamlessly integrate into a company’s existing tech stack, talent development initiatives, and daily workflows, enabling businesses to reap the benefits of improved sales performance.
Sales forces using AuctusIQ have seen dramatic revenue growth, better win rates and more accurate forecasts. The platform provides a way to connect the activity of the salesforce directly to win rates and delivers insight on how to focus each seller on high-impact activities at every stage of the sales cycle.
Together, Sandler and AuctusIQ are committed to helping sales organizations improve their sales performance and accelerate growth through their unique sales training capabilities and the AuctusIQ sales performance platform. For more information, visit https://www.sandler.com and https://www.auctusiq.com/.
Sandler is the leading global sales professional development and performance improvement organization responsible for empowering over 50,000 sales professionals and leaders each year to master the craft of selling. Across over 230 office locations spanning 30 countries, Sandler’s technology-enabled solutions propel the next evolution of sales with customizable learner journeys, collaborative coaching, ongoing reinforcement, and an evolved sales methodology connecting the modern seller to today’s buyer journeys. Visit https://www.sandler.com.
AuctusIQ is a new-to-market growth intelligence company that has developed a sales performance platform based on years of studying what differentiates the best salespeople from the rest, as well as examining how leaders turn that competitive advantage into growth. The platform was developed using decades of sales data collected by its predecessors, IBM and Kenexa, and is built on sales maker assessments and science acquired from these companies. AuctusIQ offers a total of six ‘Smart Growth’ solutions specifically designed to help improve sales performance among business-to-business clients. AuctusIQ has helped dozens of mid-market, fast-growth companies, as well as multiple Fortune 1000 organizations, improve win rates, revenue growth, and sales team performance. Visit https://AuctusIQ.com.