Taking SWOT to the Next Level

[Sales POP]

In your selling year, there have likely been many positives and negatives to deal with but with a heavy dose of sales optimism, you know there’s still time to take actions to drive improvement, hit your year-end numbers and close strong. Time to build on your strengths, fortify your weaknesses, exploit your opportunities and defend against your threats. How? By taking traditional SWOT to a much more actionable level.