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Motivational Management The Sandler Way

How to get salespeople and other employees to do what you want them to do…

Inspire and motivate

People come to work for their reasons, not ours.

Motivational Management The Sandler Way, by Sandler trainer Mike Crandall, focuses on this underlying principle. If you want a better team, you must learn how to be a better motivator! 

To get the most from your organization, you need to understand why people show up for work... and tie that reason to your company’s mission. Learn about motivating yourself, your team, and your company at optimum levels – by leveraging the inside and outside forces that inspire people to take action.

Discover practical tips for managers, leaders and self-starters who want to:

  • Understand why most motivational and incentive programs fail.
  • Rebuild a failing incentive program into one that works.
  • Implement the Sandler Success Principles with your organization.
  • Understand the behavioral wiring of your team.

Get a sneak preview... download a free sample chapter!

This breakthrough book will show you how to hire differently, coach differently, and empower your team to reach the highest levels of success.

Mike Crandall

About the Author

MIKE CRANDALL is the owner and principal of a Sandler training center in Oklahoma City, Oklahoma, and brings over twenty years of real world sales, management and training experience to his clients. Mike works with business owners and motivated individuals to create and implement Professional Development Strategies to foster the growth of individuals, teams, and organizations.

Motivational Management The Sandler Way in the Press

Focus on the Individual

Motivation the Sandler Way (Podcast)

January 19, 2017 - Business901 by Aki Merced

Most motivational programs fail for one simple reason: they fail to take into account that people come to work for their own reasons, not those of the company or management. Incentives need to be individualized, which means managers need to understand what makes each employee tick.

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Leadership and Motivation

Small Acts of Leadership Shawn Hunter & Motivational Management The Sandler Way (Podcast)

November 7, 2016 - by Mike Crandall

Listen to a podcast featuring Mike Crandall speaking about Motivations Management The Sandler Way hosted by Jim Beach.

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