Sandler Blog

Stay up to date with valuable insights and advice from our expert trainers.

In Selling, Whose Year Should You Close Strong?

By Brian Sullivan / December 4, 2019

It’s that time of year. The holidays loom, there is a chill in the air, and countless articles appear providing guidance to sales representatives about how to close the year strong.

Read More

5 Steps to Building a Relationship with a Prospect Online

By Mike Montague / May 14, 2019

Potential buyers of your product or service – like the rest of us – spend a lot of their time online. This gives rise to a question: What are the best ways to engage with them when a voice to voice or a face to face conversation isn’t a possibility? Here are five simple, effective steps you can follow.

Read More

Preparing for an Important Conversation? Step Up to the PLATE!

By Dave Hiatt / July 10, 2018

Sandler provides an easy way to remember the five key components of getting a mutually beneficial conversation started: the simple mnemonic PLATE.  Think of it this way. To have a civilized dinner, you first put the food on the plate. The same is true for a civilized conversation. Get the mutual agreements on the PLATE,…

Read More

How to Succeed at Doing RECON [PODCAST]

By Sandler Training / April 2, 2018

Learn how to do a simple five-part client satisfaction call using the RECON framework. Caroline Robinson, Sandler trainer from the UK, talks about checking in with your clients and getting on the same page. The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and…

Read More

Networking Tactics [PODCAST]

By Sandler Training / December 29, 2017

Welcome to Selling the Sandler Way, with your host Dave Mattson, the president and CEO of Sandler Training. He is a five-time bestselling author, speaker, trainer, and consultant to hundreds of international organizations. In this show, he talks to other Sandler trainers about the Sandler selling system. The Selling the Sandler Way Podcast is brought…

Read More