Sandler Blog
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Learn the attitudes, behaviors, and techniques for successful marketing from one of the leading experts. Douglas has read over 150 marketing books and interviewed the authors for his podcast. He shares his favorite lessons learned and takeaways to help us fill the sales funnel with qualified marketing leads. Find Douglas Burdett at Artillery Marketing or listen to The…
Read MoreHere is a 5 step TOTAL marketing process to design, plan, act on and measure your marketing program this year. 1. Target your audience. Think carefully about your ideal customer. The clearer you are about who you are targeting, the more focused you can be with your marketing approach. Narrow down customers’ unique pains instead of what “features” make your…
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