Bill Bartlett

Bill Bartlett is the President of Corporate Strategies & Solutions Inc., an authorized Sandler Training® center located in Naperville, Illinois. Bill is a critically acclaimed coach and facilitator who excels at identifying core challenges and implementing growth strategies that are transformative in their depth.

Bill’s client list spans from small business to Fortune 500 companies. As an accomplished executive coach, Bill also works with Fortune 1000 CEOs, professional athletes (PGA, Major League Baseball) and some of the leading actors in Hollywood.

With over 40 years of sales success, Bill helps clients increase productivity and profit by developing high performance behaviors, winning attitudes and superior sales and management techniques. This has made Bill an internationally sought-after speaker and trainer who offers a unique perspective and insight to his audiences on a wide range of professional development topics. Bill has a proven track record helping countless professionals achieve professional and personal heights previously unimagined.

Reinforcement: The Key To Leadership In Sales Coaching

By Bill Bartlett / August 6, 2019

One of the things I talk about often with sales leaders who are eager to maximize their team’s performance is the principle of reinforcement. All too often, we think of training for salespeople as a one-and-done initiative, as something we can check off a list once the “training” event is over and consider finished. Actually,…

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Why Invest Time in Success Coaching?

By Bill Bartlett / March 29, 2018

To answer the common question, “Why should I invest more time in coaching my sales team?” we must first define what we mean by “coaching.” Sales coaching is a formal process that uses one-on-one meetings to help salespeople achieve new levels of success by discovering hidden issues that inhibit their performance. Contrary to popular belief…

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Is Your Sales Force Holding Your Future Hostage?

By Bill Bartlett / June 22, 2016

I love small businesses and their owners. I spend much of my day marveling at the great accomplishments of this hearty bunch of entrepreneurs who pursue their dream and formulate the backbone of our business society. They are the lifeblood of this country. there is a soft spot in my heart for the struggles they…

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Coaching Salespeople Takes a Collaborative Investment

By Bill Bartlett / April 21, 2016

There is no one-size-fits-all model for developing salespeople! Every member of the sales team has an individual “success code” imbedded in them, and the effective manager must dial into it in order to unlock their true potential. Once selling skills and sales process have been taught and behavior expectations are established, the manager’s focus must…

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Goals Without Plans: Just Well-Intentioned Daydreams

By Bill Bartlett / December 13, 2011

I am a “serial goal setter”! I have used goals all my life to chart my path and measure my progress. Perhaps it’s my need to be in control that has driven me to do this or my desire to anticipate what may be looming over the next horizon. Be that as it may, I do know…

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The Sales Success Code: Turning Desire Into Ability

By Bill Bartlett / September 20, 2011

I am fascinated by the way clients, prospects and salespeople, in general, define success. It is usually very personaland intimate, and reflects their perspective on their own life. Some define it in terms of income as in “he who dieswith the most money” is deemed successful. Others use the importance of their job to determinewhetheror…

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Sales is a Game

By Bill Bartlett / August 9, 2011

Do you “sell to live” or “live to sell”? I have been training sales people for over 16 years and have found a common trait in the highest performers: they “live to sell”. They love prospecting for new business opportunities. They love being in the role of “closer”. Their sales quota is a benchmark that…

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Sense of Entitlement Triggers Low Work Performance

By Bill Bartlett / April 4, 2011

I didn’t begin my business life with a burning desire to become a career salesman. As shocking as it is now, I actually thought that I might become a dentist until it registered that I would really have to put my hands in some other person’s mouth. Did you ever question your choice of a…

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Have You Earned the Right to Close?

By Bill Bartlett / February 25, 2011

There are a lot of great movies that have been written about selling. In fact, Amazon lists the topten sales movies when you search the site, and, unfortunately, none of them present the sales profession is a very favorable light. Movies like Boiler Room, Used Cars, Tommy Boy, Wall Street, Tin Men and even The Godfather come to my mind when I do…

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