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How to Succeed

Wow, what an amazing first year for the How to Succeed Podcast! Thank you so much for helping to make it a success. The podcast was launched last April with 5 episodes, and quickly hit the charts in the new and notable section in iTunes. Now, with over 60 shows in the can, we can truly say that we are helping people get to their best and stay there. The show has received over 90,000 total downloads, and it is now averaging over 15,000 per month. We have had listeners in 92 countries.

Questions to Ask Yourself Before Hitting "Send"

Email marketing is an inexpensive and effective way to get in touch with prospects if you take the proper steps in crafting them. The information you relay in your email and the way you share it has a direct impact on how well your email will perform with recipients. You don’t have to be a professional writer to get attention or to create a successful email campaign, but you should be concise and include compelling information. Most prospective buyers are bombarded with emails from a variety of businesses, on a daily basis. Incorporating the right details allow you to break through the clutter and helps ensure that you make a connection. 

How Storytelling Can Improve Your Sales

Third-party stories, testimonials, case study, reviews, and other “social proof” can be a powerful technique in your sales toolkit. Storytelling carries a fair amount influence with your prospects and clients when done correctly. Stories can also redirect conflict, create an emotional connection, and help illustrate key features and benefits.

Social Selling Live

Social selling means using virtual tools and online networks to add more prospects, opportunities, and information to your sales pipeline. 

Online networking

Any professional can benefit from a strong LinkedIn profile and plan, but if you are interested in expanding your network or cultivating prospects, a presence on the busy site is a must. This professional network is just too big to ignore. Positioning yourself for success on LinkedIn means starting with a compelling profile, sharing relevant and useful content and joining industry groups and discussions.

Problem/Solution

Have you ever lost a sale because of a problem you could have and probably should have dealt with earlier in the sales process? Have you ever lost a customer because you waited too long to tell them about a delay or defect? If you know a problem is going to blow up in your face, defuse it now.

Learn & Lead

The best and fastest way to get a better team and better results is to become a better manager. Investing time, money, and energy into building your leadership skills can show a return-on-investment for the rest of your life. 

Goals

As the Holidays approach and the year ends, businesses are preparing for the final push to ensure that their organizations reach their annual sales goals. It can be a time of considerable stress on sales teams and managers trying to reach the highest possible numbers and reap the benefits for themselves and their business.

Stress

Stress reactions have also been shown to be beneficial in business situations — in small doses. A recent study even states that short periods of stress can increase a person’s cognitive functions, resulting in brain power improvements. As long as we’re able to channel stress to solve problems, the body’s stress reactions can help us focus, get more done, and think more clearly.

DISC behavioral styles

The DISC model is based on your behavior. It clarifies how you prefer to do things based on two factors. Are you more extroverted or introverted? And, are you more people or task oriented? Based on those preferences, you end up with four possible behavioral styles.