Sales Tips and Insights
A picture is worth a thousand words.
common sense sales Tips you can implement immediately
The world's largest training network leveraging the industry's best sales methodology
Sandler's video collection showcases our global network of business experts to describe key sales and management concepts in everyday language.
Sales Tip—Sandler Rule #3:
No Mutual Mystification
Sandler trainer Mike Crandall explains that you need to clarify your prospects' expectations and intentions before meeting with them; don't make assumptions.
Sales Tip—Sandler Rule #2:
Don't Spill Your Candy in the Lobby
Sandler trainer Karl Graf explains that you must uncover your prospect's needs before you share your expertise.
The Sandler Rules:
49 Timeless Selling Principles and How to Apply Them
An Amazon and Wall Street Journal Best Seller!
Dave Mattson, CEO and President of Sandler, delivers this fresh and often funny guidebook, filled with real-world tactics for successful prospecting, qualifying, deal-making, closing, and referral generation. These forty-nine unforgettable rules are the basis of Sandler’s unique sales training and always easy to put to use.
Sales Tip—Sandler Rule #4:
A Decision Not to Make a Decision Is a Decision
Sandler trainer Gary Harvey explains how 'think-it-overs' are actually a slow 'No' and what you should do about it.
Sales Tip—Sandler Rule #5:
Never Answer an Unasked Question
Sandler trainer Pat Heidrich explains how you never want to risk killing the deal by suggesting something the prospect never brought up in the first place.
Sales Tip—Sandler Rule #6:
Don't Buy Back Tomorrow What You Sold Today
Watch as Sandler trainer Bob Barber illustrates how to help the prospect work through any second thoughts (Buyer's Remorse) they may have after the sale.
Sales Tip—Sandler Rule #7:
You Don't Have to Like Prospecting
Sandler trainer Bill McCrary shares how you should think of cold calling as a selection process—you may not like it, but you do have to do it.
The Sandler Blog
Sales, Leadership and Management
Sandler business experts and professional trainers offer insight and tips on current sales, sales management, leadership and management topics. We invite you to comment on our posts and to pass them on to your colleagues.
More Sales Tips on the Sandler Blog
Sales Tip—Sandler Rule #8:
When Prospecting, Go for the Appointment
Watch as Sandler trainer Chris McDonell explains how to take the pressure off both you and the prospect by making an appointment.
Sales Tip—Sandler Rule #12:
Answer Every Question with a Question
Sandler trainer Chip Reichhard explains how you should ask plenty of questions to understand all of your prospect's concerns.
CHOOSE THE SALES TRAINING PROGRAM THAT ALLOWS YOU TO MEASURE RESULTS
The Definitive Path to Sales Mastery
Continuing with our commitment to effective, scientific and methodical sales training, Sandler Certification delivers measurable results at every step as participants progress from competent to proficient.
Sales Tip—Sandler Rule #31:
Close the Sale or Close the File
Sandler trainer Bill Bartlett explains why you should stop wasting time on prospects long after they've given their final answer.
Sales Tip—Sandler Rule #35:
If Your Competition Is Doing It, Stop Doing It Right Away
Watch as Sandler trainer Shaun Thomson explains that you should differentiate yourself from your competitors, don't copy them.