Sandler Research Center

Capturing opinions and perceptions regarding today’s most impactful selling issues.

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The Critical Elements of Proactive Retention

Every year, businesses lose billions of dollars in sales due to poor customer service and inefficient account management.  A recent survey quantified the amount of money lost annually by US businesses at roughly $62 billion. That number accounts only for clients who decided to switch providers directly because of sub-standard service. But the real number is even higher, probably $100 billion

 

Of all the clients who changed supplier in 2019, 68% did so not because they were offered a better shiny deal or lower prices, it was because they no longer felt valued by the incumbent supplier.

 

We want to discover how the most successful companies are managing the relationships with their most important accounts so that we can share their secrets with you.

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Actionable Information

Sandler has partnered with Top Sales World to serve sales leaders who continuously wrestle with challenging issues around performance, technology, and business development strategies.

Collecting Best Practices

We crowd-source information on what’s working in today’s fast-changing world of sales.

Solving Tough Sales Challenges

We explore the dynamics of selling yesterday, today, and in the future.

Providing Critical Insights

We deliver impactful and expert analysis derived from the research.

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Sandler, Top Sales World, and You!

Our mission is to create a unique synergy from Sandler’s worldwide trainer and client-base, Top Sales World’s global community of sales professionals, and your real-world experiences.

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of surveyed executives are willing to make an appointment or attend an event based on a cold call or email alone.

Research Authority

Our collective reach can solicit feedback from tens of thousands of salespeople and leaders around the world to get boots-on-the-ground insights.

Global Reach

Together our collective networks span the globe in dozens of countries, every industry, every market, and every organization size and shape.

Tangible Value

With Sandler’s global though-leadership and Top Sales World’s top-notch research combined with your ability to act on these insights, we can change the landscape of sales.

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Jonathan Farrington

Director of Research and CEO of Top Sales World

Jonathan Farrington is a keynote speaker, business coach, mentor, author, consultant, and sales strategist, who has personally guided hundreds of companies and thousands of frontline salespeople and sales leaders towards optimum performance levels.

He is the CEO of JF Initiatives, the parent company of Top Sales World, Top Sales Magazine, The Global Sales Directory, and The Sales Futurists.

Jonathan Farrington

The Critical Elements of Proactive Retention

Every year, businesses lose billions of dollars in sales due to poor customer service and inefficient account management.  A recent survey quantified the amount of money lost annually by US businesses at roughly $62 billion. That number accounts only for clients who decided to switch providers directly because of sub-standard service. But the real number is even higher, probably $100 billion. Of all the clients who changed supplier in 2019, 68% did so not because they were offered a better shiny deal or lower prices, it was because they no longer felt valued by the incumbent supplier. We want to discover how the most successful companies are managing the relationships with their most important accounts so that we can share their secrets with you.

Take the Survey